Costumer:
Radionet (Guld FM + HIT FM)

Task:
The 2 radio stations which are part of the same media company, wanted an inflatable eye catcher for use in festivals and local events which will be covered on-location.

It was extremely important that the advertising form was easy to set up and break down, and that it could be easily converted to represent the 2 stations individually.

An inflatable billboard was decided as the right design. Also, the billboard can be used as an inflatable big screen, when displaying football matches or concerts on big, open and outdoor spaces.

Making:
An inflatable frame of 7X5 meters was manufactured and on both sides of the inflatable advertising sign hangs the 2 accompanying giant banners with logos.

The fan is as always built into the design (seen bottom right in photo), this reduces noise and makes the advertisement more mobile.

Comment from Radionet event manager, Henry Henneberg:
"When we were presented with this billboard by Luftfabrikken, we just had to have it, we have been looking for something that could market our events and stations in connection with our out-of-the-house activities and fell for this inflatable billboard and I am glad that we have found a local supplier in Luftfabrikken."

 


3D design proposal.





Event Manager Henry Henneberg and
Peter Ibsen in front of the 5 meters high
and 7 feet long inflatable billboard.